Press

Press kit: Lumi Kids

Fact sheet, boilerplate, logos, Lumi artwork and app screenshots. Lessons in the browser open on 5 October 2026.

Write to press@lumikids.live (English, German or Turkish). For interviews and quotes we answer as the Lumi Kids team.

About Lumi Kids

Lumi Kids helps children aged 4 to 12 learn a language by speaking. Their tutor is Lumi, a friendly purple owl and an AI voice tutor: Lumi says openly that it is an AI, listens, answers straight away and corrects gently. Families can choose live voice lessons in the browser (15 or 30 minutes, one to five a week, at app.lumikids.live, from 5 October 2026) or the ad-free iPhone and iPad app “Lumi Kids: Learn Languages” for ages 4 to 9 (App Store, from 5 October 2026), which explains in 16 languages. Children can learn any of 11 languages, including English and German. Lumi Kids is made by AppFusion Labs, LLC.

Fact sheet

Updated:

ProductLumi Kids: an AI voice tutor for children. Lumi is a purple owl; an AI, not a person, and says so to the child.
CompanyAppFusion Labs, LLC (APPFUSION LABS) · 131 Continental Dr, Suite 305, Newark, DE 19713, USA
LaunchLessons and payments in the browser open on Monday, 5 October 2026, 09:00 Türkiye time (06:00 UTC). The iPhone and iPad app “Lumi Kids: Learn Languages” comes to the App Store on 5 October 2026.
AgesBrowser lessons: ages 4–12. iPhone/iPad app: ages 4–9. For ages 4–5 an adult stays nearby during lessons.
How it worksLive voice lessons with AI in the browser: 15 or 30 minutes, 1–5 a week, on a 26-week speaking path, with a short report for the parent after every lesson. The app: self-paced word worlds, exercises, games and live talk with Lumi.
Languages to learn11 languages: English, Spanish, French, German, Japanese, Korean, Italian, Chinese (Traditional), Portuguese, Arabic and Turkish.
Explanation languagesBrowser (interface and Lumi’s help) at launch: Turkish, German, English. iPhone/iPad app: 16 languages: Turkish, English, German, Spanish, French, Portuguese, Korean, Indonesian, Chinese (Traditional), Hindi, Arabic, Bengali, Russian, Urdu, Japanese and Italian.
Website languages18 languages: every page in Turkish, English and German; a landing page with the waitlist in 15 more.
Prices (browser)First lesson ₺49 / 0,99 € / $0.99 (one-time, 10 min). Monthly plans from ₺499,99 / 9,99 € / $9.99 (1 × 15 min a week); 6-month plans from ₺2.399,99 / 47,99 € / $47.99 (about 20% off). Lowest price per lesson about ₺70,15 / 1,41 € / $1.41 (6 months, 5 × 15 min a week). Cancel any time; 14-day right of withdrawal after the first payment.
Founding-family offer30% off the first month of any monthly plan for families who confirm their e-mail on the waitlist before 5 October 2026; applied automatically when they sign in with that e-mail, for checkouts until the end of 12 October 2026 (in your time zone).
Prices (iPhone/iPad)The first two levels (Tohum and Filiz, “Seed” and “Sprout”, 24 worlds) are free in every language, plus 60 seconds of live talk. One-off talk-minute packs: 10 min $2.99 · 30 min $6.99 · 100 min $14.99 (US prices; the App Store shows local currency). No subscription.
Safety and privacyLumi says it is an AI and never asks for surnames, addresses or schools. Lumi Kids does not record or store the child’s voice; audio is streamed live to OpenAI during a lesson, not used for training, and OpenAI may keep it for up to 30 days to detect abuse. No ads, no data selling. Only adults can buy.
What you needBrowser: a current Chrome, Edge or Safari (Firefox on computers) on a device with a microphone, internet, a quiet room. App: iPhone or iPad with iOS 17 or later.
Contacthello@lumikids.live · press: press@lumikids.live
Linkslumikids.live · app.lumikids.live

What the team says

“Children learn a language by using it. With Lumi, a child can speak a new language every week, at their own pace, with a patient tutor that says clearly that it is an AI.”

— the Lumi Kids team

“We built Lumi Kids for families who want their child to speak, not only to tap. Being clear about AI is part of that: Lumi says what it is, and we say plainly what happens with a child’s voice.”

— the Lumi Kids team

Logos, artwork and screenshots

You may use these images to report on Lumi Kids. Please do not change the logo or the Lumi character. The screenshots show the iPhone app; the lessons in the browser have their own screens.

Logo and app icon

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Social images

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Lumi, the owl

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iPhone app screenshots

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Press contact

Write to press@lumikids.live (English, German or Turkish). For interviews and quotes we answer as the Lumi Kids team.

Last updated: 2026-09-29 · hello@lumikids.live